Tech and Digital Media

Monday, August 1, 2022

[New post] MSNBC Continues Ratings Boom With January 6th Hearings

Site logo image Douglas Pucci posted: " The committee investigating the Jan. 6, 2021 insurrection at the Capitol hosted its eighth summer hearing on July 21. It was the second time the hearings were held in prime time, as it was initially slotted to wrap up proceedings. Yet, it was announced t" Barrett Media

MSNBC Continues Ratings Boom With January 6th Hearings

Douglas Pucci

Aug 1

The committee investigating the Jan. 6, 2021 insurrection at the Capitol hosted its eighth summer hearing on July 21. It was the second time the hearings were held in prime time, as it was initially slotted to wrap up proceedings. Yet, it was announced there'd be more hearings slated for the fall. Approximately 18 million viewers tuned in on the July 21st hearing across multiple networks — almost two million less than the hearings' opening night (June 9). The night's biggest ratings winners: MSNBC and CNN.

Not only did MSNBC attract 4.88 million total viewers (according to Nielsen Media Research) — the largest to-date figure for a single-cable network's hearings coverage and nearly double its parent network NBC (2.69 million), it was the most-watched outlet for hearings coverage on TV overall.

CNN, with a 0.66 rating in adults 25-54, eked past ABC (0.65 rating) to be the coverage's key demographic leader. As stated in our most recent report, hearings viewership on CNN has gradually risen since the first daytime hearing on June 13. With 3.18 million viewers, it was CNN's highest watermark of the summer.

ABC (3.98 million) topped all broadcast networks, followed by NBC (aforementioned 2.69 million) and CBS (2.68 million).

Fox News Channel, which had lagged behind their cable news competition when televising the daytime hearings in recent weeks, once again opted to air their regular prime time lineup. Their combo of "Tucker Carlson Tonight" (3.36 million), "Hannity" (2.52 million) and "The Ingraham File" (2.11 million) remained potent and on-par from their regular weeknight deliveries. The prime time hearing was relegated to its sister outlet Fox Business Network which drew 90,000 viewers — as noted in the weekly list of network averages below, this posted an above-average weeknight figure for them.

The right-leaning Newsmax also aired their regular prime time programming on July 21 ("Eric Bolling The Balance", "Prime News", "Greg Kelly Reports") which averaged 200,000 viewers; +36,000 from one week prior (July 14).

NBC's other owned information network CNBC delivered 160,000 viewers from 8-10:46 p.m. ET.

NewsNation's coverage drew 42,000 viewers.

Cable news averages for July 18-24, 2022:

Total Day (July 18-24 @ 6 a.m.-5:59 a.m.)

  • Fox News Channel: 1.400 million viewers; 197,000 adults 25-54
  • MSNBC: 0.849 million viewers; 90,000 adults 25-54
  • CNN: 0.579 million viewers; 117,000 adults 25-54
  • HLN: 0.178 million viewers; 52,000 adults 25-54
  • CNBC: 0.132 million viewers; 30,000 adults 25-54
  • Fox Business Network: 0.113 million viewers; 13,000 adults 25-54
  • The Weather Channel: 0.099 million viewers; 17,000 adults 25-54
  • Newsmax: 0.098 million viewers; 11,000 adults 25-54

Prime Time (July 18-23 @ 8-11 p.m.; July 24 @ 7-11 p.m.)

  • Fox News Channel: 2.220 million viewers; 303,000 adults 25-54
  • MSNBC: 1.685 million viewers; 183,000 adults 25-54
  • CNN: 0.998 million viewers; 225,000 adults 25-54
  • CNBC: 0.203 million viewers; 58,000 adults 25-54
  • HLN: 0.202 million viewers; 64,000 adults 25-54
  • Newsmax: 0.142 million viewers; 16,000 adults 25-54
  • The Weather Channel: 0.135 million viewers; 19,000 adults 25-54
  • Fox Business Network: 0.062 million viewers; 11,000 adults 25-54
  • NewsNation: 0.053 million viewers; 4,000 adults 25-54

Top 10 most-watched cable news programs (and the top programs of other outlets with their respective associated ranks) in total viewers:

1. January 6th Hearings "Hearing Night Eight" (MSNBC, Thu. 7/21/2022 8:01 PM, 165 min.) 4.879 million viewers

2. January 6th Hearings "Analysis Night Eight" (MSNBC, Thu. 7/21/2022 10:46 PM, 14 min.) 4.272 million viewers

3. Tucker Carlson Tonight (FOXNC, Wed. 7/20/2022 8:00 PM, 60 min.) 3.618 million viewers

4. The Five (FOXNC, Wed. 7/20/2022 5:00 PM, 60 min.) 3.399 million viewers

5. The Five (FOXNC, Mon. 7/18/2022 5:00 PM, 60 min.) 3.364 million viewers

6. Tucker Carlson Tonight (FOXNC, Mon. 7/18/2022 8:00 PM, 60 min.) 3.359 million viewers

7. Tucker Carlson Tonight (FOXNC, Thu. 7/21/2022 8:00 PM, 60 min.) 3.357 million viewers

8. The Five (FOXNC, Tue. 7/19/2022 5:00 PM, 60 min.) 3.319 million viewers

9. The Five (FOXNC, Thu. 7/21/2022 5:00 PM, 60 min.) 3.218 million viewers

10. Attack On Democracy "Jan 6th Hearings 7/21/22" (CNN, Thu. 7/21/2022 8:02 PM, 163 min.) 3.177 million viewers

347. Last Week Tonight (HBO, Sun. 7/24/2022 11:01 PM, 35 min.) 0.473 million viewers

365. Forensic Files II "On The Rocks" (HLN, Sun. 7/24/2022 10:30 PM, 30 min.) 0.421 million viewers

385. Track & Field "World Championships" (CNBC, Sun. 7/24/2022 8:00 PM, 60 min.) 0.384 million viewers

402. The Daily Show (CMDY, Mon. 7/18/2022 11:00 PM, 31 min.) 0.354 million viewers

410. Kudlow (FBN, Tue. 7/19/2022 4:00 PM, 60 min.) 0.345 million viewers

413. Full Frontal with Samantha Bee "Episode 7204" (TBS, Thu. 7/21/2022 10:00 PM, 30 min.) 0.344 million viewers

573. Highway Thru Hell "(807) Heavy Hearts" (TWC, Wed. 7/20/2022 9:00 PM, 60 min.) 0.227 million viewers

620. Newsnation: Rush Hour (NWSN, Tue. 7/19/2022 5:00 PM, 60 min.) 0.203 million viewers

Top 10 cable news programs (and the top  programs of other outlets with their respective associated ranks) among adults 25-54

1. Attack On Democracy "Jan 6th Hearings 7/21/22" (CNN, Thu. 7/21/2022 8:02 PM, 163 min.) 0.803 million adults 25-54

2. January 6th Hearings "Hearing Night Eight" (MSNBC, Thu. 7/21/2022 8:01 PM, 165 min.) 0.645 million adults 25-54

3. January 6th Hearings "Analysis Night Eight" (MSNBC, Thu. 7/21/2022 10:46 PM, 14 min.) 0.622 million adults 25-54

4. Tucker Carlson Tonight (FOXNC, Wed. 7/20/2022 8:00 PM, 60 min.) 0.571 million adults 25-54

5. Tucker Carlson Tonight (FOXNC, Tue. 7/19/2022 8:00 PM, 60 min.) 0.493 million adults 25-54

6. Tucker Carlson Tonight (FOXNC, Thu. 7/21/2022 8:00 PM, 60 min.) 0.480 million adults 25-54

7. Tucker Carlson Tonight (FOXNC, Mon. 7/18/2022 8:00 PM, 60 min.) 0.461 million adults 25-54

8. The Five (FOXNC, Wed. 7/20/2022 5:00 PM, 60 min.) 0.447 million adults 25-54

9. Attack On Democracy "Jan 6th H. Post Analysis 7/21/22" (CNN, Thu. 7/21/2022 10:45 PM, 75 min.) 0.445 million adults 25-54

10. The Five (FOXNC, Mon. 7/18/2022 5:00 PM, 60 min.) 0.425 million adults 25-54

104. Last Week Tonight (HBO, Sun. 7/24/2022 11:01 PM, 35 min.) 0.177 million adults 25-54

105. Forensic Files Ii "On The Rocks" (HLN, Sun. 7/24/2022 10:30 PM, 30 min.) 0.177 million adults 25-54

117. The Daily Show (CMDY, Thu. 7/21/2022 11:00 PM, 31 min.) 0.168 million adults 25-54

176. Full Frontal with Samantha Bee "Episode 7204" (TBS, Thu. 7/21/2022 10:00 PM, 30 min.) 0.139 million adults 25-54

252. Track & Field "World Championships" (CNBC, Sat. 7/23/2022 8:00 PM, 60 min.) 0.114 million adults 25-54

623. Deep Water Salvage "(208) Decontaminating The Depths" (TWC, Sun. 7/24/2022 9:00 PM, 60 min.) 0.043 million adults 25-54

627. Newsnation Prime (NWSN, Sun. 7/24/2022 7:00 PM, 60 min.) 0.042 million adults 25-54

687. The Claman Countdown (FBN, Thu. 7/21/2022 3:00 PM, 60 min.) 0.036 million adults 25-54

Source: Live+Same Day data, Nielsen Media Research

Comment

Unsubscribe to no longer receive posts from Barrett Media.
Change your email settings at manage subscriptions.

Trouble clicking? Copy and paste this URL into your browser:
https://barrettsportsmedia.com/2022/08/01/january-6th-msnbc/

Powered by Jetpack
Download on the App Store Get it on Google Play
at August 01, 2022
Email ThisBlogThis!Share to XShare to FacebookShare to Pinterest

No comments:

Post a Comment

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)

[New post] ‘Everyone Is Freaking Out’: Disney Explores Sale of ABC Network and Stations Amid Financial Challenges

...

  • [New post] Xiaomi’s Mi Smart Band 6 NFC is finally available in Europe officially
    Tech News For Today posted: "Xiaomi's Mi Smart Band 6 NFC is finally available in Europe officially At Xiaomi's bi...
  • [New post] ‘Everyone Is Freaking Out’: Disney Explores Sale of ABC Network and Stations Amid Financial Challenges
    ...
  • [New post] Asus is recruiting Android 12 beta testers for Zenfone 8
    Top Tech posted: " The Zenfone 8 announced in May with Android 11 already got a couple of Android 12 beta builds, but those...

Search This Blog

  • Home

About Me

Tech and Digital Media
View my complete profile

Report Abuse

Labels

  • 【ANDROID STUDIO】navigation
  • 【FLUTTER ANDROID STUDIO and IOS】backdrop filter widget
  • 【GAMEMAKER】Scroll Text
  • 【PYTHON】split train test
  • 【Visual Studio Visual Csharp】Message Box
  • 【Visual Studio Visual VB net】Taskbar properties
  • 【Vuejs】add dynamic tab labels labels exceed automatic scrolling

Blog Archive

  • September 2023 (502)
  • August 2023 (987)
  • July 2023 (954)
  • June 2023 (1023)
  • May 2023 (1227)
  • April 2023 (1057)
  • March 2023 (985)
  • February 2023 (900)
  • January 2023 (1040)
  • December 2022 (1072)
  • November 2022 (1145)
  • October 2022 (1151)
  • September 2022 (1071)
  • August 2022 (1097)
  • July 2022 (1111)
  • June 2022 (1117)
  • May 2022 (979)
  • April 2022 (1013)
  • March 2022 (982)
  • February 2022 (776)
  • January 2022 (681)
  • December 2021 (1197)
  • November 2021 (3156)
  • October 2021 (3212)
  • September 2021 (3140)
  • August 2021 (3271)
  • July 2021 (3205)
  • June 2021 (2984)
  • May 2021 (732)
Powered by Blogger.